Business Name and Contact Information
How Visitors Can Opt-Out of Data Collection
Notice of Governing Laws
Notification of Updates and Changes
What Type of Data is Tracked by Your Website?
It is crucial to describe to visitors what data the website will collect. Typically, the data can be categorized as:
Analytical Usage Data
What are the Uses for Tracked Data?
Privacy Policies should inform users what information they are sharing by using a website and what your company plans to do with their data.
Personal Information for Customer Service
Ecommerce websites should inform customers that their personal information, including addresses, will be used for order fulfillment. Even websites that are not directly selling goods or services may utilize personal information to ensure customer satisfaction. Inform visitors what data they are sharing if they participate in any surveys or feedback.
Participation in Marketing and Updates
Will Visitors’ Data be Shared?
To make an informed decision about providing your website with personal and usage information, a user needs to be aware of the circumstances your website will share their data.
Selling Personal Information
If your company plans to collect data from its users to sell, rent, or lend information to outside parties for their own usage, disclose this fact in the Privacy Party. Users need to have the option to avoid having their data sold.
External Third-Party Sharing
A user should be aware that their information and data may be shared for marketing, maintenance, or research purposes with external parties. These providers should share your commitment to data privacy, but it should be clear that your clients consent to share their data by continuing to use the website.
Internal Corporate Sharing
User data may need to be shared with authorities or regulators in order to comply with various laws or court orders. Additionally, as part of corporate restructuring, mergers, or acquisitions, personal information may be required to be disclosed to regulators.